Investor Content Package

Client
Parse Pay, Inc.
Date
12.1.18
Project Type
Company/Client Description

Parse Pay was founded in 2018 to develop a unified, data-centric point-of-sale platform to simplify payment processing, streamline operations, and improve the customer experience. By building new POS platform architecture, the company has built a fast, flexible, and forward-thinking suite of ordering and payment solutions tailored to the needs of fast-casual restaurant establishments.

Project Overview

As the co-founder, Chief Marketing Officer, and graphic designer for Parse Pay, I created an investor content package to showcase the company's value proposition to angel investors, which included a condensed magazine-style version of the business plan, a two-page executive summary, an investor pitch deck, and a bi-fold brochure booklet, among other materials, used to secure investment funds via seed-stage financing.

Project Scope

The scope of work entailed creating a comprehensive investor package aimed to equip the company with a visually engaging and informative set of materials to attract potential investors, convey their business proposition effectively, and leave a lasting impression.

Project Goals

  1. Create a Professional Image: Develop visually appealing materials that reflect the professionalism and credibility of the company and its offering.
  2. Engage Investors: Craft content that not only informs but also engages potential investors, piquing their interest in the business opportunity.
  3. Convey Key Information: Present critical information concisely, highlighting the company's strengths, value proposition, and potential for growth.
  4. Stand Out: Design materials that stand out in a competitive investment landscape, leaving a memorable impression.

Project Showcase

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